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www.palgrave-journals.com/dam Strategic management of media assets for optimizing food market dialogue strategies, obtaining a sustainable competitive advantage and maximizing slip by on enthronement: An empirical study Albert van Niekerk canvas engineering at the Tswane University of engine room in Pretoria, second Africa. He specialized later in the ?eld of managing creativity in the apply look for environment and also obtained an groundbreaking science award in Germany in 1996. The focal buck of his research was in the de?nition of a proof methodological summary in how to manage great novelties from the research environment to the line of work environment. The research was done at PhD level as well(p) as at post doctoral level. The methodology de?ned produce the value adding and importance of managing communication processes effectively, creating interrelationships between the devil environments and, around of all, the sustainable competitive advantage te chnology-driven companies obtain in interest a strategic transaction approach in research activities and in the way they manage their digital assets. Albert obtained a tremendous research award for part of his research operate on at the 2000 Annual Conference of the Allied Academies (Myrtle Beach).

Presently, Albert directed his apply research in the de?nition of digital asset management business ontology with the objective to develop a practical MAM-communication business guise that can be used by technology-driven companies during their MAM strategic be after and implementation processes. Keywords: strategic management, value cr eation, competitive advantage, speak to dri! vers, market communication, digital assets and return on investment move up As companies continue to streamline and reengineer their business models, the twin environmental forces technology and global markets enforces faster market communications. Marketing managers be in need of media logistic solutions that contribute directly to ef?ciency, productivity,...If you motive to go a full essay, order it on our website: BestEssayCheap.com

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